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Atlantic Publishing Company.  We are your #1 source for Books, Videos, Training Materials, Tools, and Software for Business Resources, Real Estate Careers, Real Estate Investing, Investments, Career Planning, Personal Finance, Internet, Education, Legal, Home Ownership, Photography, Study Guides & Educational Resources, Advice and practical guides on How to Start a New Business, eBay, Retirement, Employee Programs, Parenting, Home Maintenance and Improvements, Energy Efficiency & Green Homes, Elder Law, Legal Resources, Non-Profit Resources, Employee Management, Marketing, Business, Photography, Reference Books, Food Service, Hospitality, and Food Service & Safety Posters.

   Welcome to Atlantic Publishing Company.  We are your #1 source for Books, Videos, Training Materials, Tools, and Software for Business Resources,
Real Estate Careers, Real Estate Investing, Investments, Career Planning, Personal Finance, Internet, Education, Legal, Home Ownership, Photography, Study Guides & Educational Resources, Advice and practical guides on How to Start a New Business, eBay, Retirement, Employee Programs, Parenting, Home Maintenance and Improvements, Energy Efficiency & Green Homes, Elder Law, Legal Resources, Non-Profit Resources, Employee Management, Marketing, Business, Photography, Reference Books, Food Service, Hospitality, and Food Service & Safety Posters. We have a book for that™.   Follow Atlantic Publishing Company on TWITTER!

We have dramatically expanded our product publications to include more than 80 brand new and soon to be released titles.   This site was designed with your convenience in mind.   You may navigate our extensive pages of items by using drop down menu at the top of this page, or use the links below and in the left border.  Orders may be placed by using our On-Line 100% Secure Shopping Cart.  We accept most major credit cards and also accept PAYPAL, or you may also order by calling our 24 hour toll free order number at (800) 814-1132 or  (352) 622-1825. Thank you for visiting Atlantic Publishing Company - if at anytime you need any help finding a product, have a question or concern, you may email us at sales@atlantic-pub.com
Atlantic Publishing Company New ReleasesMarketing in a Web 2.0 World - Using Social Media, Webinars, Blogs, and more to Boost Your Small Business on a Budget 

Small businesses have been fighting an uphill battle for decades when it comes to marketing. Big corporations have more resources, more brand recognition, and most importantly, more money. This has allowed them to control the conversation. Web 2.0 technologies have leveled the playing field by giving small business an equal voice. Tools like blogs, interactive Web sites, and social networks have become some of the most powerful marketing tools for many small business owners. As of late 2009, more than 55.6 million adults, about 1/3 of the population, access social networks at least once a month — an 18 percent increase from 2008, according to Forrester Research. Social networks like Facebook, LinkedIn, Myspace, and Twitter provide marketers direct access to their customers in a way never before possible. Businesses of all sizes can reach their target audience quickly and effectively through these tools but only when used correctly.

Marketing in a Web 2.0 World shows you how to take advantage of the latest technologies to market your business. The best part is that many of the tools require little or no money to implement. You will learn how the social Web, and the various social networks that make it up, has fundamentally altered how the Internet is used as a marketing tool, allowing businesses to reach out and touch their target demographics like never before. You will be able to recognize and start optimizing your site to reach those demographics, and you will understand how your customers use the social web. You will learn how to establish your Web site as your marketing hub, drawing in visitors through the best search engine optimization (SEO) practices, Webinars, and blogs. You will find that Web 2.0 and social media marketing is not a fad but a fundamental shift in how business is being done today.

Dozens of individuals have been interviewed for this book, from small business owners to marketing directors at national brands, providing their expert opinions and insights in to how the Web has evolved and what it will mean for the future of business marketing and promotion. You will learn how the perspective of marketing firms in major companies across the world has changed and how a small business’s message can reach a global audience. You will learn how to use videos and podcasts alongside topnotch Web copywriting to reach your target while establishing yourself as a leader in your industry. If you are a small business owner, or just someone itching to make a big impact in Web 2.0, and has lost sleep worrying about your marketing budget, Marketing in a Web 2.0 World shows you how to take advantage of the most important resources available to any businesses willing to invest their time. #9781601383174 $24.95 

Marketing in a Web 2.0 World - Using Social Media, Webinars, Blogs, and more to Boost Your Small Business on a Budget  

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Our Latest Brand New Book Releases (READY TO SHIP TODAY!):

Hidden Cuba: A Photojournalists Unauthorized Journey into Cuba to Capture Daily Life 50 Years after Castro's Revolution- By Jack Watson

Last year, renowned American photographer Jack Watson travelled to Cuba on a legal humanitarian visa. He chronicled his journey with
breath-taking, and often heart breaking images of he Cuba people, cites, and countryside. Watson describes his visit:

"I had stepped back in time 50 years — this was my first impression of Cuba. My journey, which began in Havana, consisted of traveling by
bus, pedicab, coco cab, 1957 Chevy, and foot. I was here primarily to help the Cuban people, but giving away medicine, vitamins, and money
felt like using aspirin to treat the plague. I covered hundreds of miles, traveling in an oval-shaped route with stops at Cienfuegos, the Bay of Pigs, Trinidad, and Varadero Beach in the province of Matanzas — and then back to Havana.

As the title of this book indicates, this is an unauthorized journal of photographs taken during my visit. While I certainly share similar and compassionate thoughts about humanitarian aid toward people in need, I felt a greater calling in compiling the images for this book.
If one picture is indeed worth thousands of words, then this is an encyclopedic portrayal of the real — hidden — Cuba. This is not a
travel guide; I’ll leave that for the tourism industry. It is, however, a behind-the-scenes look at the Cuba that tourist never see.

I have tried to present a wide portrayal of images that will allow the viewer to see all aspects of Castro’s Cuba. You cannot look at the
glitz alone and make logical conclusions about this country; while there is some beauty, there is more decay. While the country is
admittedly a communist enclave, when looking at these images one has to ask if this form of government was the right choice for the Cuban
people. You be the judge — the story is in your hands."  #9781601385697 $39.95

Hidden Cuba
The Complete Guide to Healthy Cooking and Nutrition for College Students: How Not to gain 17 Pounds at College

College students face a number of stigmas when they first leave home and start living on their own. From not having their parents nearby to help clean and answer questions to being responsible for their own cooking and cleaning, the move from High School to College can be a bit of shellshock for many teenagers. Nowhere is this more apparent than in their eating habits, where many college students experience a great deal of downward digression. The myth of the Freshman 15 is not only true, it has been found by more than one source to be understated, with the average college freshman gaining as much as 17 pounds in their first year of college. All of this can be avoided though with healthy cooking and an eye for good choices.

This book was written to provide every college student just learning to cook for themselves with viable, affordable alternatives to pizza and ramen. Every college student will learn the basics of what it is they need to be focusing on in their diets after leaving home. Starting with a basic discussion and introduction of nutrition and what the body needs on a daily basis, you will learn additionally which foods and nutrients are best for improving your mental acuity as well as your sleep each night. You will learn the importance of fluids and proper nightly sleep to supplement your diet and will be given a list of different ailments and problems that might develop should these issues be ignored or overlooked.

Health professionals and college life experts have been interviewed and have provided their insight into what foods and lifestyle changes can be made for college students to keep them as healthy as possible. You will learn the basics of the right ingredients, what you should always avoid and why the occasional meal out will not kill you. You will learn how to avoid gaining all that extra weight and finally some of the top recipes currently available for quick, healthy cooking and how you can use these, regardless of whether you are stuck in a dorm room or your parents’ basement. The key to healthy living for college students is in a good diet, and this book will provide everything you need to maintain that. #9781601383570 $24.95 

The COmplete Guide to Healthy Cooking and Nutrition for College Students: How Not to gain 17 Pounds at College 

The Complete Guide to Preventing Foreclosure on Your Home: Legal Secrets to Beat Foreclosure and Protect Your Home NOW

When a homeowner can no longer make payments on the house, the lender or bank will attempt to seize the property. This process, known as foreclosure, is becoming more and more common, even for those with good credit. In fact, it has been estimated that 1.5 million homes will be foreclosed in 2007. Find out how you can prevent foreclosure by reading this book and discovering the legal ways to protect your home.

How to Prevent Your Home's Foreclosure Now will provide you with strategies for getting legal advice, keeping current on your mortgage payments, negotiating temporary delays in payments, restructuring loans, refinancing, filing for bankruptcy, and creating and sticking to a budget. You will learn about debt counseling and income maintenance, tax abatement, and public assistance programs.

In addition, this book will show you how to decide if your property is worth saving, how to figure out how much time you have to act, how to use the courts to stop foreclosure, how to decide whether bankruptcy is your best option, and how to use your military status to prevent foreclosure. You will also learn about foreclosure rescue scams, nonjudicial foreclosure, judicial foreclosure, and notice of default. Also included is an explanation of the alternatives to foreclosure, such as special forbearance, mortgage modification, partial claim, pre-foreclosure, and deed-in-lieu of foreclosure.

With foreclosures on the rise, it makes sense to know how to protect your home. How to Prevent Your Home's Foreclosure will provide you with tips, tricks, strategies, and secrets to prevent your home's foreclosure now before it is too late. Item #9781601382306 $24.95  


The Complete Guide to Preventing Foreclosure on Your Home: Legal Secrets to Beat Foreclosure and Protect Your Home NOW 

How to Build Your Own Web Site With Little or No Money The Complete Guide for Business and Personal Use

Web sites are an essential tool that every business must have in today's economy. Only 15 years ago, you could count the number of Web sites in the world with five or six digits; today there are between 15 and 30 billion active Web sites and millions more being added every day. Creating a Web site can be a great way to market a new product, promote your business plan, promote yourself, or simply share a few details about your life with the world.

The cost of creating a Web site has risen right alongside the number of Web sites created though and many people are nervous about being able to utilize this revolutionary medium without breaking the bank. This book has been created for just such people, outlining for you in perfect detail everything you need to know to create a traffic attracting Web site, while spending little or no money at all. There are countless resources available, and when you put them all together, they provide a complete toolkit that can make anyone a top notch Web site in no time flat.

You will learn how to buy a domain name and host your Web site for less than $15, with no additional fees charged to your account. You will learn how to use open source software like Wordpress, Joomla, and Mambo to create a platform on which you can build anything you want. You will learn how blogging has made Web site creation easier than ever and how sites like Squidoo, Facebook, and MySpace allow you more freedom to build traffic and draw more attention to what you are advertising at any given time.

You will learn how to use common software to edit and tweak your Web sites and how to read the basic code that all Web sites are created in. In addition, an entire chapter is devoted to teaching you how to promote your Web site and draw traffic to it, without spending a dime in the process. You will learn why information is the most valuable asset on the market and how you can become an expert in a niche of your choosing, making money to cover any fees associated with your Web site.

With the added resource of hours of interviews with web professionals you will learn which free resources not to use and which ones to outright avoid, as well as how to find and install open source modules and tools to enhance the look and feel of your site. You will learn where you can find copyrightfree images to use on your Web sites and how to get free copy that will draw traffic and entertain your visitors. You will learn how to keep a free Web site from falling into the traps the major search engines set to stop spam and ultimately how to leverage new friends, business contacts, and interactions out of your Web site. If you are now, or have ever, considered starting your own Web site before, this book will map the way for you. Item#9781601383044  $29.95


How to Build Your Own Website with Little or No Money: The COmplete Guide for Business and Personal Use 
How to Open & Operate a Financially Successful Import Export Business: With Companion CD-ROM

The import and export business is not just for goliath corporations. An individual armed with the right information can get in on this enormous industry. It is big business these days - to the tune of an annual $1.2 trillion in goods, according to the U.S. Department of Commerce. In 2007 alone, American companies will export $772 billion in merchandise to more than 150 foreign countries.

Billions of dollars in merchandise and goods are being exchanged each day in the global marketplace. These products are bought, sold, represented, and distributed somewhere in the world on a daily basis. While basically any country can offer opportunities for import export trade, Canada, Mexico, Japan, and China have topped the trading chart for the past two decades. In the last few years, countries in the former Soviet Union and South America have become major players. Compared to other businesses, however, import export companies have a very low startup cost. You do not need any special license or degree; what you need to succeed is the expert advice presented in this new, comprehensive manual. This is a business you run from home, and travel is mostly optional.

This guide provides readers with an understanding of the basic concepts of international trade and will help you navigate the maze of international trade policies and regulations. This new book is a comprehensive and detailed study of the business side of the import export business. You will learn everything from the initial startup decisions to working with U.S. and foreign companies. If you are investigating opportunities in this type of business, you should begin by reading this book.

While providing detailed instruction and examples, the author leads you through every detail that will bring success. You will learn how to draw up a winning business plan (the companion CD-ROM has the actual business plan you can use in Microsoft Word™) and about basic cost control systems, commercial terms, documentation, trade agreements, trade shows, cultural issues, customs and market research, the latest information on government regulations, tax laws, customs requirements, shipping procedures, how to represent U.S.-based companies, copyright and trademark issues, product pricing, distribution systems, custom brokers, international documentation, branding, foreign-trade leads, management, legal concerns, sales and marketing techniques, and pricing formulas.

You will learn how to set up computer systems to save time and money, how to meet IRS requirements, how to manage and train employees, how to generate high profile public relations and publicity, and how to implement low cost internal marketing ideas. You will learn how to build your business by using low and no cost ways to satisfy customers, as well as ways to increase sales and have customers refer others to you. Successful import export experts will appreciate this valuable resource and reference it in their daily activities as a source of ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can easily be applied to their operations. The companion CD-ROM contains all the forms found in the book, as well as a sample business plan you can adapt for your own use. Item #9781601382269 $39.95


 

The Complete Guide to Making Your Own Wine at Home: Everything You Need to Know Explained Simply

Wine has been a staple of tables around the world for more than 4,000 years and in that time has developed into one of the most widely recognized and highly cultivated beverages in nearly every civilization on earth. From the rice wines of Asia to the grape wines of Europe or honey wines of Africa, wine is enjoyed by billions. For that reason, many people seek out ways to make and enjoy their own wine from the comfort of their homes, growing their own grapes and experimenting with a wide array of ingredients to facilitate one of the world’s oldest domestic processes. Yet, without the right instruction and resources, wine making can result in just another pile of sour grapes.

This book walks every potential winemaker through every process necessary in creating and enjoying wine from the comfort of your own home. From the basics of distillation to the ingredients used, homemade wine can be on your table and wowing your guests in no time. You will learn all of the basics of home wine making, starting with the wide array of ingredients available to you, including grapes and berries. You will learn what all is required to start and operate a home winery and what you may be missing right now. The basic aspects of all red wines and white wines will be detailed for you, giving you every bit of information you need to fully understand how the body and bouquet of each wine is supposed to taste and feel. You will learn how the grapes are pressed and how long you must wait between the pressing, the addition of other ingredients, and the bottling of the wine.

For this book, more than a hundred wine makers, winery owners, and home wine experts were interviewed to gain a general overview of how wine making is done, with details about the difference between each wine, the right mixture of ingredients, the better wine taste, and the testing and trying of new things in each bottle. You will learn how to measure and affect the sulfur dioxide levels in your wine and ultimately how to take control of every aspect of your wines, from taste to dryness to odor and color. Everything you could possibly want to know about wine making and much more is presented in this complete guide for anyone with an eye for the hobby. #9781601383587 $24.95

The Complete Guide to Making Your Own Wine at Home: Everything you Need to Know Explained Simply 

The Complete Guide to Beekeeping for Fun & Profit: Everything You Need to Know Explained Simply

Beekeeping is both a hobby and a practical business plan that many individuals have taken up in recent years as a viable way to culture a valuable natural resource and have fun in the process. In any given year, an effectively built beekeeping business can bring profits up to 500 percent of your investment according to numerous private beekeepers. The benefit of growing your own honey and selling it to local customers for between $3 and $6 a pound depending on how you cultivate and whether your honey is completely organic can be a huge boon for anyone with the money and time to invest.

This book walks all motivated potential beekeepers through the process of building and operating their beekeeping business from the ground up, ensuring it is both a fun hobby and a great way to make a little extra money on the side. You will learn everything you need to effectively start beekeeping for profit and fun, including what materials you need, what kinds of bees are best for honey or wax production. You will learn all of the fundamental safety equipment you need to effectively handle the bees and where to place your hives on your property to take advantage of natural circumstances. You will learn the basics you need to understand what bees do and how they interact, including details about the queen bee, the worker bees, drones, and foragers. You will learn how seasonal changes affect your colonies, and how to use your smoke to access and gather honey from your bees.

The best in home beekeeping professionals have been interviewed and their expertise and insights have been gathered here for you to review, providing additional details about the kinds and methods of honey gathering that you can profit from you. You will learn how to install everything and keep your colonies updated. You will learn how to keep the necessary records and how to sell your honey and what the best prices for that honey is. You will learn what is involved in opening a colony and how to manage pests effectively without endangering the bees or the honey. You will learn how to manage your hives in the winter and fall and what you can do with everything your bees produce. For anyone who has ever considered beekeeping as a hobby or source of side income, this is the book for you.
 #9781601383624 $24.95 

The Complete Guide to Beekeeping for Fun & Profit: Everything You Need to Know Explained Simply

The Complete Guide to Renovating Older Homes: How to Make it Easy and Save Thousands

Many homeowners express a preference for older homes rather than new ones because of the quality of the craftsmanship, the architectural elements, the character of the home, and the solidness of the structure. Houses can be changed - they can be made bigger or smaller according to your desires. Remodeling your home can make it come alive, fix its flaws, and enhance its interior. However, renovating can be time consuming, expensive, nerve-racking, and messy. The Complete Guide to Renovating Older Homes will help you overcome these challenges.

In this new book, you will learn how to estimate costs and how to create a budget. You will learn how to select and install cabinets, countertops, flooring, sinks, faucets, appliances, bath tubs, showers, and toilets. You will learn about the unique challenges of small and large bathrooms, home offices, and home theaters. You will also learn how to overcome the challenges associated with water, foundation, cracks, lead, electricity, asbestos, windows, tanks, wells, and cesspools.

Additionally, you will be presented with ideas for renovating your family room, bedrooms, attic, basement, kitchen, and bathroom, as well as a variety of floor plans. You will learn about unique architectural elements, closets, and the tools you will need. Furthermore, you will be provided with step-by-step instructions for some of the most common projects, including installing drywall, upgrading windows and doors, and installing flooring. Also included is a section on exterior renovations, which contains information on windows, skylights, finish materials, garage doors, sunrooms, porches, decks, and pools.

The Complete Guide to Renovating Older Homes will inspire you to create the home of your dreams and will help save you thousands of dollars while doing so. Whether you are attempting your first renovation project or are a seasoned pro, you will be sure to find numerous tips and suggestions in this book, making it an indispensable companion for any homeowner with a project or two in mind. Item #9781601382429 $24.95


The Complete Guide to Renovating Older Homes: How to make it easy and save thousands 

Choosing the Right Legal Form of Business The Complete Guide to Becoming a Sole Proprietor, Partnership, LLC, or Corporation

According the United States Small Business Administration's most recently released date, there are more than 9 million small businesses in the United States and almost 250,000 new ones started every year. Of those new businesses, half will fail in the first 12 months and part of that failure is due to the lack of information about how to start and develop that business. Without the right legal form of business, you may end up paying too much in taxes, failing to comply with certain laws, or miss out on certain breaks that you deserve. This book provides you with a complete guide, discussing all four major forms of business, which one is right for you, and how your decision may affect you in the future.

The first thing you will read about is the list of nonlegal issues you need to deal with before you start the business creation process. In addition, you will learn which form of business is ideal for your particular situation with a short overview of each type, a comparison of what each offers, and how the legal implications of each might apply to you. You will learn specifically how to choose between an LLC and a corporation in instances where it might not be immediately clear which is best for you. You will also learn which special business structures are best suited to your needs if you do not fit into any of the four primary categories.

The process of structuring a partnership is outlined, along with how to create a written agreement and how to change a partnership after the business has been created. You will also learn how to create a corporation, including the structure you will use, how to establish financing, the compensation you will provide yourself, whether you need a lawyer, the 13 step process of starting and filing your corporation, and what you need to do immediately afterwards. The number of members needed to create an LLC is provided as well, along with how to structure management and determine financing and compensation.

Hours of careful interviews were conducted with successful small business owners and legal experts to help create a comprehensive collection of materials that will guide you through the processes above, as well as how to handle transition of ownership and the extended process of naming your business - including the legal implications of this process, what you need to know about trademarks and service marks, how to protect your own trademarks, and where to do name searches. The licensing and permit processes, as well as the tax structures for each business type, are included for federal, state, and local laws, while additional information is provided on how to build your home based business as opposed to one in a physical location. If you are looking to create a new business and do not know which format is best for your needs, this book will walk you through each step of the selection process, making sure your new business meets all applicable laws and regulations. Item#9781601383013 $24.95


101 Ways to Score Higher on Your SERIES SEVEN Exam: What You Need to Know Explained Simply

It has been estimated that one half of all people taking the Series 7 exam will sit for the test a second time. Taking and passing the Series 7 exam gives you the necessary qualifications to make trades with corporate securities, commodities, and futures. Some people say that this exam is the hardest one they have ever taken. To ensure that this is not the case for you, be sure to read 101 Ways to Score Higher on Your SERIES SEVEN Exam.

In this new book, you will learn about and understand the organization of the exam and the computerized format. You will learn how to read questions correctly, how to control your anxiety, and how to approach each section. In addition, you will be presented with a list of resources to help you prepare and dozens of proven strategies, mindsets, and problem solving methods.

101 Ways to Score Higher on Your SERIES SEVEN Exam is filled with information about stocks, stock markets, government securities, municipal and corporate bonds, options, indexes, mutual funds, interest funds, interest rates, mortgages, ethics, margin accounts, insider trading, short selling, and dividends, all of which are topics addressed on the exam. Also included is a review of the seven critical functions of a registered representative. You will also find practice questions and ways to avoid making common mistakes.

Instead of panicking and worrying about the Series 7, pick up this book and be confident in your test-taking abilities. Whether you are taking the test for the first time or sitting for the second time, you will learn valuable information and practical tips for passing the exam on the first try and improving your score.  Item# 9781601382238 $21.95 


 

The Complete Guide to Eco-Friendly House Cleaning: Everything You Need to Know Explained Simply

For many years throughout the 20th Century, the conveniences of household cleaning items was such that no one asked where they came from or what they contained. Today, the consciousness of many consumers has started to advance due to ongoing environmental and economic concerns. For that reason, dozens of new products have developed on the market – from Simple Green to Seventh Generation. In addition to these green conscious products though, there are hundreds of ways you can change your house cleaning and maintenance to be eco-friendly, even making your own cleaning materials out of everyday items that have zero environmental impact.

This book will guide you through the process of both recognizing and utilizing the most advanced eco-friendly house cleaning technology around, as well as tried and true cleaning methods that have been around for centuries. You will learn all the necessities of green cleaning basics, starting with what your current cleaning products do to the environment, your home, and even your health. You will learn the necessary steps you need to take to transition your kitchen to green products as well as your bathroom, laundry, bedroom, and even the lights you use around your home. Learn how you can start using products that have been around for centuries and have since been forgotten in favor of dangerous chemicals. Learn what you can do to clean up after your pets efficiently and how to keep your children safe from chemicals. Learn which mixtures work, which ones are unsafe, and what resources you can check for additional details you may need. Dozens of experts on green cleaning have been interviewed for this book, providing everything needed by any individual who wants to start changing how they clean their home for good. #9781601383662 $24.95

The Complete Guide to Eco-Friendly House Cleaning: Everything You Need to Know Explained Simply
How to Be Successful in Your First Year of Teaching Elementary School: Everything You Need to Know That They Don't Teach You in School

The early years of any student’s life, those first elementary school years, can be incredibly overwhelming and stressful, resulting in a slew of emotional, behavioral, and study problems that they rely on their teacher to help overcome. As a first year elementary school teacher, your role is more than just knowledgeable teacher; it is to become a mentor, a friend, and an older figure for young children to look up to. This can be overwhelming, and along with all of the other issues that face first year teachers, it can result in high turnover rates and problematic issues.

This thorough, well research book has everything first-year teachers in elementary school need to learn how to deal with including supplies, planning, parents, overcrowded classrooms, the requirements of the No Child Left Behind Act, piles of paperwork, money shortages due to budget cuts, negativity from students and other staff members, at-risk students, students who are capable but choose not to work, and special needs students. You will learn how to ask principals and administrators for help, how to memorize names quickly, how to create seating charts, how to write lesson plans, how to follow a daily routine, how to help struggling readers, how to gain respect, how to get a mentor, how to develop and implement a grading system, how to discipline students, how to create assessments, how to find free things for teachers, and how to build your confidence. And of course, as a first year teacher to students learning how to interact with the world, you will learn how to converse with them on a mature level and help them overcome stresses and problems that they may face in life at school and at home.

Also, you will read about where to go for support, the reality of spending your own money on classroom supplies, mandated tests, technology solutions, and behavior management skills. We spent countless hours interviewing second year teachers, as well as veteran teachers, and have provided you with their proven techniques and strategies for surviving your first year as a teacher. This book will provide everything you need to effectively start teaching students that need a mentor, a teacher, and a friend at a young age and prepare you for your second year as you start becoming the inspiring force you always dreamed of being.  #9781601383372  $24.95


 

The Complete Guide to Small Scale Farming: Everything You Need to Know About Raising Beef Cattle, Rabbits, Ducks, and Other Small Animals

Starting a small scale farm is the dream of Americans young and old, from those who watched the majesty of the great western farm in films during their youth to those who spent their childhood actually working on a farm. However, for many of these individuals it is a matter of logistics and cost that keeps them from realizing their dreams. Raising beef cattle, ducks, rabbits, and any other small animals such as sheeps, goats, or chickens takes not only a decent amount of money to get started, but knowhow that doesn’t come in textbooks while in school.

This book was written with the intent of providing anyone who has ever wanted to start their own small scale farm the necessary resources and information needed to start raising small animals and cattle. You will learn everything you need to know to raise a wide variety of small animals. You will learn how to care for chickens, from choosing the right breed to raising them for egg production. You will learn how to handle geese and ducks, choosing the correct breeds, feeding, housing, breeding, and selecting the right ones for egg production. You will also learn about egg incubation, maintaining poultry health, and how raise them for meat. Other animals you will learn how to care for include rabbits, goats, sheep, dairy cows, and beef cattle.

Small farmers and animal experts have been interviewed in detail and their responses added to this book to provide additional insight into every aspect of raising farm animals. This includes details about how to purchase, house, feed, breed, record, and butcher animals of all types as well as how to gather milk, use goats and cows for maintaining your fields, and even keeping records of births and selling babies. Everything you might need to know about raising small animals for your farm is included in this guide to provide you the first steps to raising domesticated poultry and livestock.#9781601383754  $24.95


 

The Complete Guide to Making Cheese, Butter and Yogurt at Home: Everything you Need to Know Explained Simply  

Since the earliest human civilizations in the west, milk has been gathered from domesticated animals such as the goat, sheep, and cow to create a wide variety of high protein and tasty foods including cheese, butter, and yogurt. With more than 3,000 kinds of cheese registered to the FDA and dozens of different recipes for butter and yogurt available, many people see great opportunities both to save money and to make a little profit in creating their own milk based products. The secret to making these products all lies in the recipes you have and the steps you take though.

This book was written to provide every prospective cheese, butter, or yogurt maker the tools they need to prepare, create, and enjoy their favorite dairy products from the comfort of their home. You will learn everything you need to know about the various dairy products found in cheeses, butter, and yogurt to start creating your own at-home dairy goods. You will learn which ingredients are used for these assorted dairy products and what at-home equipment you will need to start benefiting from your own recipes. You will learn how to clean and care for your equipment, making sure everything remains sanitary and that your dairy products are always safe. You will learn the myriad of basic techniques necessary to understand the dairy product process, starting with raw milk and continuing until you make any number of soft, hard, or Italian cheeses.

Dozens of top cheese makers and home dairy aficionados have been interviewed for this book and provided their experiences with dairy products. You will learn from them and this book the basics of creating queso blanco, fromage blanc, ricotta, feta, cheddar, gouda, Monterey jack, mozzarella, parmesan, and many other cheeses in addition to sour cream, yogurt, and butter. For anyone with a desire to start experimenting with dairy products at home, this book is the ideal starting point. #9781601383556 $24.95


How to Be Successful in Your First Year of Teaching College: Everything You Need to Know That They Don't Teach You in School

If you have had a nightmare in which you are standing in front of a room filled with students, their expectant eyes staring at you, and you suddenly are filled with terror, this book is for you. You may realize that you have chosen a stress-filled career in which there is a high turnover rate. Before you have a panic attack, reach for this book. How to Be Successful in Your First Year of Teaching will prepare you for all the things you did not learn in school and will serve as an indispensable companion.

In this new, extensively researched book, first-year teachers will learn how to deal with supplies, planning, parents, overcrowded classrooms, the requirements of the No Child Left Behind Act, piles of paperwork, money shortages due to budget cuts, negativity from students and other staff members, at-risk students, students who are capable but choose not to work, and special needs students. You will learn how to ask principals and administrators for help, how to memorize names quickly, how to create seating charts, how to write lesson plans, how to follow a daily routine, how to help struggling readers, how to gain respect, how to get a mentor, how to develop and implement a grading system, how to discipline students, how to create assessments, how to find free things for teachers, and how to build your confidence. Perhaps most important of all, you will learn how to deal with the realities of life, such as harassment, abuse, and racism, that your students will inevitably be forced to face.

In addition, you will read about where to go for support, the reality of spending your own money on classroom supplies, mandated tests, technology solutions, and behavior management skills. We spent countless hours interviewing second year teachers, as well as veteran teachers, and have provided you with their proven techniques and strategies for surviving your first year as a teacher. With the help of this book, you will not only survive, but you will enthusiastically look forward to your sophomore year when you can confidently stand at the front of the room and make a difference in a young person's life. Item# 9781601382191 $24.95


 

How to Be Successful in Your First Year of Teaching College: Everything You Need to Know That They Don't Teach You in School 
The Bride and Groom's Wedding Checklist and Planner Guide: With Companion CD-ROM

The average wedding in 2006, according to Bride Magazine, cost more than $10,000 and took more than 90 days to plan. Just seeing that statistic can be daunting and enough to leave many soon-to-be-married couples holding their breath in anticipation of what could be a long, expensive, and very stressful process. However, it doesn’t need to be so stressful; if only you have the right resources at your fingertips, plan properly, and are ready for just about everything you can imagine, wedding planning can become a much easier, much more relaxed process that both the bride and groom can fully enjoy, the way it was meant to be.

This book was written for every bride and groom out there who has woken up more than two months from their wedding in a cold sweat wondering if there is anything else they could have possibly forgotten. You will learn how to start the entire process off on a good foot in telling the family and finishing the engagement process. Ring selection, engagement parties, and the expectations of family and friends should be your first priority before starting anything else and will be covered first in this book. You will then start the process of wedding planning by setting budget parameters, laying out who will be paying for what, and creating guest lists early on for ease of seating, catering, and further planning. You will learn how to compromise and not expect everything to be done your way when there are so many other people involved, but to still be happy with the end result.

Wedding planners and successfully married couples have been interviewed and their stories have been included to provide you insight into the world of the planning from start to finish. You will learn how to develop a successful wedding plan and how to decide if you need professional help or not. You will learn the ins and outs of choosing a religious or civil service and how to finalize and set the date. Everything you need for your big day will be laid out in a detailed checklist including transportation, locations, reception options, catering, protocol, photography, guest services, the dress, the groom’s tux, the rings, the gifts, the cake, the best man and maid of honor, and ultimately the honeymoon. For every freshly engaged couple preparing for their big day, this book will be a guiding force in helping you set and establish your wedding plan and checklist. #9781601384096 $24.95 

The Bride and Groom's Wedding Checklist and Planner Guide: With Companion CD-ROM

The Complete Guide to Spotting Accounting Fraud & Cover-Ups: Everything You Need to Know Explained Simply

In 2001, major American energy company Enron filed for bankruptcy, and it was soon discovered that the company was awash in accounting fraud and scandals. In the aftermath of the Enron scandal, Kenneth Lay was sent to trial on a 53-count indictment and faced up to 45 years in prison, but died before sentencing could take place. Reportedly, the SEC was seeking more than $90 million from Lay. Jeffrey Skilling was convicted of securities and wire fraud and was sentenced to 24 years and 4 months in prison. He must pay $26 million to restore the company's pension fund. In the end, 16 people pled guilty and another five were found guilty. The scandal and the collapse of the company cost an estimated $70 billion in direct losses. Since the scandal was made public, there has been a virtual domino effect, with big companies like AIG and Health South succumbing to scandal.

Accounting fraud costs more than $660 billion a year, and the average organization loses 6 percent of its total revenue to fraud. How can you prevent this from happening to you as an investor, business owner, or a person attempting to acquire or merge with another firm? Read The Complete Guide to Spotting Accounting Fraud & Cover-Ups and you will be able to understand, detect, and avoid accounting fraud.

You will learn how to identify fraud, how to spot minor abnormalities that may hide fraud, how to spot forgeries, and how to prove your case, as well as what to immediately suspect and methods for uncovering scams. You will know what signs to look for, including excessive turnover of lawyers and auditors, changing professionals in the middle of a transaction, inconsistent information, and significant declines in stock prices.

In addition, you will know how to recognize the common maneuvers, earnings manipulation, premature and fictitious revenue, overvalued assets, undervalued liabilities, bogus revenue, expenses that have been shifted to another period, overstating revenues, understating expenses, and the misuse and misdirecting of funds.

This new book is filled with studies and discussions of fraud cases and how they could have been avoided, checklists for detecting accounts misdeeds, and advice from analysts, CFOs, and CPAs. This manual will be an indispensable aid for serious investors, industry pros, acquisition and merger managers, and small business owners alike. After reading this book you will no longer have to worry about accounting fraud and you can increase your company's profits. Item# 9781601382122 $24.95


The Complete Power of Attorney Guide for Consumers and Small Businesses: Everything You Need to Know Explained So You Can Understand It

Every year, thousands of medical, financial, and legal issues crop up due to the confusion surrounding the specific directions of an individual incapable of making the necessary decisions about their estate, body, or finances. The same problems can arise for small businesses and, for that reason, understanding what power of attorney entails, and how you go about establishing it, is a vital step. This guide helps you cut away the confusing red tape and finally understand exactly what power of attorney involves and how you can use it to your advantage.

The first thing you will learn is the various forms of power of attorney that are available to you, including for financial purposes, medical and health care purposes, living wills, childcare, and all-in-one purposes. The details of what an agent can supply in each instance will be provided to help you understand what each specific style of power of attorney will provide. The process of choosing your agent will be outlined in detail for you, including who is applicable and what important factors should be included in every discussion related to who your power of attorney will be.

You will learn how to select a lawyer and whether you will be able to afford one in certain instances. You will be able to see what is involved in working with a lawyer and what you need to do if you decide to fire that particular lawyer. The federal laws and then the specific state laws that apply to your situation will be provided with details about how you can further research them to know how they apply to even more specific situations. For those seeking financial powers of attorney, you will learn how to limit the power of attorney, how that power applies to real estate, and how to acquire and use an affidavit of attorney in fact.

For those with health care related issues, you will learn how a durable power of attorney operates for health care, how to choose someone to make medical treatment decisions, the creation and application of a living will, the specific presentation of a do not resuscitate order, and how to determine the distribution of anatomical gifts. Finally, issues such as child care and the revocation of a power of attorney will be discussed. With the assistance of dozens of interviews across multiple different fields with experts in law, family, and business applications of a power of attorney, you will be provided with an extensive overview of everything you need to know to effectively utilize this highly valuable legal tool. This book is the essential tool every small business or individual with need of a power of attorney needs. 978-1-60138-311-2 1-60138-311-8 Item #9781601383112  $24.95

 
365 Ways to Motivate and Reward Your Nonprofit Volunteers Every Day: With Little or No Money

According to the U.S. Department of Labor, 26.7 percent of the population volunteered in 2006. Unfortunately, while the population is increasing, the percentage of Americans who volunteer is decreasing each year.

What this means is that you must hang onto and keep your volunteers happy and coming back, perhaps bringing new volunteer recruits with them. This new book is packed with hundreds of simple and inexpensive ways to motivate, challenge, and reward your volunteers. Volunteers today need constant reinforcement and recognition, and here is how to do it. With real life, proven examples and case studies from actual nonprofit organizations, you can use this book daily to boost morale and productivity and find fundraising activities. This is your opportunity to build an organization that people love to volunteer, and you can do so by using these quick, effective, humorous, innovative, and simply fun solutions. Make your organization a happy place to volunteer, and reap the benefits.  Item# 9781601381491 $24.95


 

How to Open & Operate a Financially Successful Medical Billing Service: With Companion CD-ROM

According to the U.S. Department of Labor's most recent statistical data, the median annual income of a professional in the medical billing industry is $29,000 and, as a business owner, you could earn even more. The healthcare industry provides 14 million jobs and it is estimated that the industry will generate 3 million new jobs by 2016, more than any other industry. If you are detail-oriented, want to be your own boss, and would like to act on the behalf of physicians all over the country, the medical billing service business could be a right fit for you.

Whether you will be operating out of your home or you are looking to buy or rent office space, this book can help you with a wealth of start-up information, from how to form and name your business to deciding if this will be a joint venture or if you would rather work solo. Valuable information on forming a Partnership, LLC, Corporation, or becoming a Sole Proprietor, the four types of business formation, is included, as well as the legal implications of each.

A complete list of all of the start-up equipment that you will need is provided, as well as a sample budgeting sheet to allow you to gauge start-up costs. You will learn about potential risks that you take in opening a medical billing service and why it is important to have business insurance.

You will find information on the operations side of running your business from filling medical billing claims to receiving payments, along with privacy information that you will need to know such as HIPPA. Included is a glossary with all of the medical billing terms that you will need in order to knowledgably run your business, alongside a complete listing of procedural codes and a directory of insurance carriers. You will learn about each of the covered services in the medical field, along with other major medical industries such as, psychiatric, dental, durable medical equipment, and pharmacy.

This complete manual will arm you with everything you need, including sample business forms; contracts; worksheets and checklists for planning, opening, and running day-to-day operations; lists; plans and layouts; and dozens of other valuable, timesaving tools of the trade that no business owner should be without. A special chapter on the different types of billing software that you should buy is included, as well as how much it will cost you and how to set up and use the software to save time and money.

While providing detailed instruction and examples, the author leads you through every detail that will bring success. You will learn how to draw up a winning business plan (the companion CD-ROM has the actual business plan you can use in Microsoft Word™) and about basic cost control systems, copyright and trademark issues, branding, management, legal concerns, sales and marketing techniques, and pricing formulas.

You will learn how to hire and keep a qualified professional staff, how to meet IRS requirements, how to manage and train employees, how to generate high profile public relations and publicity, and how to implement low cost internal marketing ideas. You will learn how to build your business by using low and no cost ways to satisfy customers, as well as ways to increase sales, have customers refer others to you, and thousands of great tips and useful guidelines.
This manual delivers innovative ways to streamline your business. Learn new ways to make your operation run smoother and increase performance. Successful entrepreneurs will appreciate this valuable resource and reference it in their daily activities as a source of ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can easily be applied to their operations. The companion CD-ROM contains all the forms in the book, as well as a sample business plan you can adapt for your own use. 978-1-60138-280-1  1-60138-280-4 $39.95 #9781601382801


How to Open & Operate a Financially Successful Medical Billing Service: With Companion CD-ROM

How to Get the Raise You Want in 90 Days or Less A Step by Step Plan for Making It Happen

You work hard every day and you know that your performance merits more money than you are currently making. But the rat race is making it next to impossible to ask for that raise you want. Job growth is slowing, salaries are tightening up, and you feel like you might miss your chance if you do not act soon - do not feel alone. Millions of Americans feel the exact same way and it can be hard to get past your initial hesitance to ask for a raise.

But, it is a more complex process than merely asking for a raise. You must be prepared to approach your boss and company from a multitude of different angles. In this comprehensive guide to overcoming your hesitance and getting the raise you deserve, you will learn exactly how you can step up to the plate and become the employee that no one can ignore, not only earning that raise, but proving to everyone around you that your presence is vital to the success of the company.

In this book, you will learn how to approach the process of getting a raise one step at a time, focusing on what you need to do as an employee to successfully convince your employer that you are worth the money. You will learn how to analyze where you are in your life and career, how you got there, and where you want to end up. A complete outline is provided to detail exactly how salaries are set by employers and how you can work within those parameters, evaluating your own skill set, and deciding if you are truly entitled to a raise or if you need to work a little harder for it.

You will learn how to go about earning your raise by creating a list of what your employer is looking for and methodically checking off each item as you improve your overall work performance to meet their expectations. Learn when and where you can ask for a raise and how to negotiate with a tough boss to convince them that your request is both fair for you and beneficial for them. A special section on the top mistakes you should avoid in negotiating your raise is included to ensure you do not make the same mistakes that have tripped up many before you and an explanation of how employers give and analyze employee evaluations allows you to see inside their head as they try to decide whether your request is worthwhile to them. For any employee grinding their way through work every day, knowing they are worth more money, this step by step guide to asking for a raise is for you. Item#9781601382863  $24.95 


 
How to Publish Your Own Children’s Book: Everything You Need to Know Explained Simply

Children’s books are a very special medium that have introduced millions of young people to the joys of reading. Everyone from single moms to top celebrities have penned bestsellers promoting the virtues and values that children need to learn at a young age to lead happy, healthy lives. There are many different ways that a children’s book can be written, from the simplest rhyming picture books to more involved novella stories. Whatever your story may be, publishing it is well within your grasp.

This book provides a complete overview of everything a prospective children’s writer needs to complete and publish their own children’s book. You will start by learning how to recognize the market and style of the book you have written and adjust your book if necessary to fit a specific market where it will be easier to publish. You will learn the basics of the children’s book publishing industry and how it is fundamentally different from that of the regular publishing industry. You will learn how to choose the right publisher or print on demand option for your book and how to start preparing the package, with special consideration for illustrations and other aspects of your book that might change the overall presentation.

Top publishers and writers in the children’s book industry were interviewed and have lent their expertise to this book to provide an overview of everything that is needed in the process. You will learn what morals and values publishers and readers look for in good children’s books and what you should expect in a publication deal. You will learn how to handle your editor, what to expect in revisions, and how to go about the process of selling your book. You will learn how to gain publicity on your own and what you can do to build your book into a long term career. For anyone that has ever written or is considering writing their own children’s book, this book will provide the information and resources you need to get it published. #9781601384072 $24.95 
 

 

In Search of a Family: A Story of an International Adoption

In Search of a Family: The Story of an International Adoption takes the reader inside the personal journey through the unknowns of an international adoption. It could be anywhere in the world, but this true story takes place in the post Cold War, ex-Soviet bloc country of Ukraine. As they travel through this young, independent republic, Kevin and Ginger Carlisle encounter virtually every obstacle that could derail their hopes of achieving their dream - creating their new family. Braving Ukrainian election tensions and protestors, heartbreaking events, financial concerns, and changing adoption policies, they navigate the emotional and psychological maze of bureaucracy and physical logistics. The book takes the reader through an account of their travel, highlighting the little known beauty of Ukraine and its people, while enduring the hardships of the language and infrastructure, all while placing their life and professions in American on hold. An eleventh hour attempt by a family member almost changes the history of this wonderful journey. As destiny patiently awaits, they keep reciting the mantra of all those who had come before them: Keep your focus on the goal of bringing home your children. Item# 9781601385116  $19.95


 

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